Responsibility for internal communication often falls between management, marketing and HR, with no-one taking ownership. Research indicates that the quality of communications has a direct impact on the way that people feel about their firm, is a key motivator and influences reputation, profitability and business success. The aim of the campaign is not only to push communications up the agenda, but also to help individual firms invest wisely in their internal communications. The campaign covers:
- Highlighting ground-breaking research linking effective communications to business performance through articles in Legal Week. more...
- Providing a short, online communications and corporate pride survey to allow anyone anywhere to express an opinion on their own firm. more...
- Allocating firms into broad bands ranging from A+ to C- according to corporate pride in the eyes of their people.
- Making available detailed analyses, cross tabulations, bespoke reports and consultancy from experts for those firms that want a deeper understanding of what their results mean or to do something about the problem.
Back to About Campaigns